Draft:Oponeo
| Submission declined on 7 December 2025 by Vanilla Wizard (talk). This submission appears to read more like an advertisement than an entry in an encyclopedia. Encyclopedia articles need to be written from a neutral point of view, and should refer to a range of independent, reliable, published sources, not just to materials produced by the creator of the subject being discussed. This is important so that the article can meet Wikipedia's verifiability policy and the notability of the subject can be established. If you still feel that this subject is worthy of inclusion in Wikipedia, please rewrite your submission to comply with these policies.
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| Submission declined on 27 October 2025 by AllWeKnowOfHeaven (talk). This submission appears to read more like an advertisement than an entry in an encyclopedia. Encyclopedia articles need to be written from a neutral point of view, and should refer to a range of independent, reliable, published sources, not just to materials produced by the creator of the subject being discussed. This is important so that the article can meet Wikipedia's verifiability policy and the notability of the subject can be established. If you still feel that this subject is worthy of inclusion in Wikipedia, please rewrite your submission to comply with these policies. Declined by AllWeKnowOfHeaven 43 days ago. | |
Comment: Most of the information here is considered trivial. Please see the notability criteria for articles about corporations. Vanilla Wizard 💙 02:14, 7 December 2025 (UTC)
 Main Oponeo headquarters in Poland | |
Native name | Grupa Kapitałowa OPONEO.PL |
|---|---|
| Company type | Capital group (joint-stock companies) |
| Founded | 2007 |
| Headquarters | Bydgoszcz , Poland |
Key people | Dariusz Topolewski |
| Revenue | €491.2 million (2024) |
| €20.6 million (2024) | |
| Total assets | €188.2 million (2024) |
| Total equity | €74.6 million (2024) |
Number of employees | 603 |
| Website | ir |
OPONEO.PL Group is a Polish e-commerce company specializing in the online retail of automotive parts, primarily tyres and rims, across multiple European markets. Founded in 2001, it was incorporated as a joint-stock company in 2007 and is listed on the Warsaw Stock Exchange. The Group operates subsidiaries in over a dozen European countries and has diversified into bicycles and tools through acquisitions. As of 2024, the company employed approximately 600 people and generated annual revenues of €491.2 million.[1][2].
History
[edit]Origins and early operations
[edit]Oponeo.pl originated as an online automotive retail venture in 2001, initially operating as an internet portal for tyres and automotive parts under the domain opony.com.pl. The business was formally established following the 1999 founding of its parent entity, Citynet Media s.c., which developed automotive industry portals. In 2003, the core e-commerce operations were reorganized into a separate legal entity, Opony.com Sp. z o.o. The company adopted the Oponeo.pl name in 2006 and subsequently restructured into a capital group structure to facilitate expansion[3].
Stock exchange listing and European expansion
[edit]Oponeo.pl S.A. completed its initial public offering on the Warsaw Stock Exchange in 2007, representing an early entry of an e-commerce retailer into the Polish stock market. Following its listing, the company began geographic expansion into Western European markets. International operations commenced in 2009, with the UK market entered in 2011 as a priority expansion target. By the mid-2010s, Oponeo.pl had established subsidiaries across multiple European countries with localized online retail platforms[4][5].
Diversification through acquisition
[edit]In 2016, the Group acquired Dadelo Sp. z o.o., operator of the cycling retail platform CentrumRowerowe.pl, marking the company's first major diversification beyond automotive parts. This acquisition positioned the Group to compete across multiple mobility-related retail segments. In December 2020, a second major acquisition brought Rotopino.pl S.A. into the Group, adding tools and power tools to its product portfolio[6]. These acquisitions reflected a strategy to develop a multi-category mobility and accessories retail holding company[7][8].
Operations
[edit]The Group operates as an online retailer focused on automotive parts, bicycles and tools, with sales conducted primarily through its proprietary e-commerce platforms. Its core business remains the sale of tyres and rims, complemented by bicycle products and tools offered through specialized subsidiaries. The company also cooperates with a network of partner service centres that allow customers to have tyres delivered directly for installation. As of 2024, the Group worked with more than 3,300 service centres across Europe, including over 1,200 in Poland and around 600 in the United Kingdom[9].
The Group employed approximately 600 people at the end of 2024 and operates a logistics centre in Zelgoszcz near Łódź, with an area of over 104,000 m²[10][11].
Revenue by segment
[edit]| Segment | Revenue share |
|---|---|
| Automotive parts and accessories (primarily tyres and rims) | 82.4% |
| Bicycles and bicycle accessories | 13.2% |
| Tools and power tools | 4.4% |
Corporate structure
[edit]The Group operates through multiple subsidiaries organized by market and product segment:
| Company | Primary market/function | Notes |
|---|---|---|
| OPONEO.PL S.A. (Poland) | Parent company | Central Europe operations |
| OPONEO.CO.UK LTD (UK) | UK and Ireland | Tyre sales |
| Oponeo.de GmbH (Germany) | Germany and Austria | Tyre sales |
| Dadelo S.A. (Poland) | Cycling retail | CentrumRowerowe.pl platform |
| ROTOPINO.PL S.A. (Poland) | Tools and power tools | Narzedzia.pl platform |
| Other subsidiaries | France, Italy, Belgium, Netherlands, Spain, etc. |
Financial performance
[edit]Financial data for the last five years, in millions of euros:
| Year | Revenue | Net profit |
|---|---|---|
| 2024 | €491.2 | €20.6 |
| 2023 | €413.4 | €12.0 |
| 2022 | €361.6 | €9.0 |
| 2021 | €330.9 | €13.7 |
| 2020 | €237.6 | €7.2 |
Source: ir.oponeo.pl[14]
Social activities
[edit]Sport sponsorship
[edit]The Group sponsors sports activities through its subsidiaries. Oponeo.pl S.A. has sponsored the women's volleyball team KS Pałac Bydgoszcz since 2018/2019[15], while Dadelo S.A. supports cycling initiatives including the Polish Cycling Capital Cup[16].
Environmental initiatives
[edit]The Group operates a tyre recycling program called „Kręci nas recykling” (We’re into recycling), which collects used tyres and plants one tree for every four tyres recycled. Between 2022 and 2024, the program collected over 70,000 tyres and planted more than 17,000 trees[17][18]
References
[edit]- ^ "Oponeo notuje wzrost". Przegląd oponiarski (in Polish). Retrieved 2025-12-02.
- ^ "Oponeo.pl SA, OPN:WSE profile - FT.com". markets.ft.com. Retrieved 2025-12-02.
- ^ Polska, Grupa Wirtualna (2025-04-07). "Zaczynali w starym młynie. Dziś polska firma sprzedaje 80 tys. opon dziennie". Autokult (in Polish). Retrieved 2025-12-02.
- ^ Grupa Wirtualna Polska (2007-09-13). "Oponeo.pl S.A. zadebiutowała na warszawskiej giełdzie". WP Tech. Retrieved 2025-09-10.
- ^ "OPONEO.CO.UK LTD overview - Find and update company information - GOV.UK". find-and-update.company-information.service.gov.uk. Retrieved 2025-09-10.
- ^ "Rotopino.pl S.A." Invest in Bydgoszcz (in Polish). Retrieved 2025-12-02.
- ^ Polska, Grupa Wirtualna. "Dadelo SA - O firmie". www.money.pl (in Polish). Retrieved 2025-12-02.
- ^ "Oponeo przejmuje Rotopino". Przegląd oponiarski (in Polish). Retrieved 2025-12-02.
- ^ "Best online tyre retailers 2024". Auto Express. Retrieved 2025-12-02.
- ^ "Oponeo.pl (WSE:OPN) Company Profile & Description". StockAnalysis. Retrieved 2025-12-02.
- ^ "Jak działa centrum dystrybucyjne Oponeo?". Fabryki w Polsce (in Polish). 2025-10-27. Retrieved 2025-12-02.
- ^ "Grupa Oponeo .pl miała w III kw. 6,9 mln zł zysku netto wobec 8,8 mln zł rok wcześniej | Biznes PAP". biznes.pap.pl. Retrieved 2025-12-02.
- ^ Kamińska, Agnieszka (2025-11-12). "Znany sprzedawca opon pokazał wyniki. Jest wzrost, ale i spadek". Strefa Biznesu (in Polish). Retrieved 2025-12-02.
- ^ "Oponeo.pl S.A.: Shareholders Board Members Managers and Company Profile | PLOPNPL00013 | MarketScreener". www.marketscreener.com. Retrieved 2025-12-02.
- ^ www.jmc.pl, JMC- (2023-08-27). "Oponeo.pl zostaje z Pałacem". www.pls.pl (in Polish). Retrieved 2025-12-02.
- ^ "Aktywne Miasta". aktywne.miasta.pl. Retrieved 2025-12-02.
- ^ Mulkowski, Marcin Mulkowski Marcin (2025-04-24). "„Kręci nas recykling" z rekordowym wynikiem! Grupa Recykl partnerem proekologicznego sukcesu". Grupa Recykl S.A (in Polish). Retrieved 2025-12-02.
- ^ "Posprzątają porzucone opony – rusza 4. edycja "Kręci nas recykling" - Ekorynek". ekorynek.com (in Polish). 2025-03-31. Retrieved 2025-12-02.
Category:Companies listed on the Warsaw Stock Exchange Category:Online retailers of Poland Category:Automotive part retailers Category:Companies based in Bydgoszcz
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