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Draft:Animesh Sharma

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Animesh Sharma
Born(1982-04-10)10 April 1982
OccupationWriter, Author
NationalityIndian
Alma materUniversity of Lucknow
Avadh University

Dr. Animesh Sharma (born 1982) is an Indian writer, author, blogger and digital specialist.[1][2][3]He is known for publishing research articles in several periodicals on digital marketing, artificial intelligence and data protection laws.[4][5]

Early life and education

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Sharma was born on 10 April 1982 in Pandri, a village in Gauriganj, Amethi district, Uttar Pradesh, India.[6][7] He studied his Bachelor of Technology in Information Technology from Dr. Ram Manohar Lohia Avadh University, Ayodhya. He then pursued a MBA in e-Business from Lucknow University and followed by a Ph.D. in Marketing from Lovely Professional University, Punjab.[8] [9][10]He also completed professional training in R Programming at Indian Institue of Technology, Bombay.

Career

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Sharma has worked in the digital marketing industry for over 2 decades across sectors including real estate, hospitality, e-commerce, and education.[11] His academic contributions include more than twenty research publications, several of which appear in Scopus and other indexed journals. He has also contributed opinion pieces and technology columns to Hindi online newpapers such as Dainik Jagran, Navbharat Times, and Prabhasakshi.[12] [13][14]

Works

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Books

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  • Foundations of Digital Marketing.ISBN 9394596208
  • Foundations of Digital Marketing (Hindi Edition). ISBN 9789394596207[15]

Selected articles

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  • Sharma, A. K., & Sharma, R. (2024). Assessing the influence of artificial intelligence on sustainable consumption behavior and lifestyle choices. Young Consumers, doi:10.1108/YC-09-2024-2214.
  • Sharma, A. K., & Sharma, R. (2024). Comparative Analysis of Data Protection Laws and AI Privacy Risks in BRICS Nations: A Comprehensive Examination. Global Journal of Comparative Law, 13(1), 56-85, doi:10.1163/2211906X-13010003.
  • Kumar Sharma, A., & Sharma, R. (2023). The role of generative pre-trained transformers (GPTs) in revolutionising digital marketing: A conceptual model. Journal of cultural marketing strategy, 8(1), 80-92, doi:10.69554/TLVQ2275.
  • Sharma, A. K., & Sharma, R. (2022). Identification of the Customers’ Preferred Attributes while Selecting an OTA (Online Travel Agency) Platform. Indian Journal of Marketing, 52(7), 43-55, doi:10.17010/ijom/2022/v52/i7/170538.
  • Sharma, A. K., & Sharma, R. (2024). Generative Artificial Intelligence and Legal Frameworks: Identifying Challenges and Proposing Regulatory Reforms. Kutafin Law Review, 11(3), 415-451, doi:10.17803/2713-0533.2024.3.29.415-451.
  • Sharma, A. K., & Sharma, R. (2025). Analyzing the Engagement Patterns of #RamMandir on Instagram. Galactica Media: Journal of Media Studies, 7(1), 184-206, doi:10.46539/gmd.v7i1.532.
  • Sharma, A. K., & Sharma, R. (2025). Governance in the age of artificial intelligence: A comparative analysis of policy framework in BRICS nations. AI Magazine, 46(2), e70010, doi:1002/aaai.70010.
  • Sharma, A. K., & Sharma, R. (2025). The Gig Economy and the Evolving Nature of Work in India: Employment, Policy, and Platform Realities in the Age of Convenience. Journal of Digital Economy, doi:10.1016/j.jdec.2025.07.005.
  • Sharma, A. K., & Sharma, R. (2025). Data governance in the age of artificial intelligence: Challenges, best practices and regulatory compliance. Applied Marketing Analytics, 10(4), 390-403, doi:10.69554/XWHM1191.

Recognition

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Sharma’s research works and professional contributions on digital transformation and policy frameworks for AI has been listed in multiple academic and bibliographic databases, including ResearchGate, Google Scholar, and Scopus.[16] [17]

See also

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List of Indian writers

References

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  1. ^ Sharma, Animesh (19 January 2025). "Digital Arrest". Khushi Samay (in Hindi). Retrieved 30 September 2025.
  2. ^ "India's Startups Are Moving Into Smaller, Second Tier Cities -- Why The Sudden Shift?". forbes.com. Retrieved 5 October 2024.
  3. ^ Anand, Paramjit. "Opportunities for Startups in India". entrepreneur.com. Retrieved 3 February 2025.
  4. ^ "Animesh Kumar Sharma". irma-international.org. Retrieved 25 October 2025.
  5. ^ Sharma, Animesh (2024). "The Multifaceted Motivations behind Online Travel Agency (OTA) Platform Usage in the AI Era". International Journal of Information Management Sciences. 8 (1): 31–63.
  6. ^ "We help you in building your thought about what the customer is going to type". khushisamay.com. Retrieved 25 September 2025.
  7. ^ "Animesh Sharma". timesofindia.indiatimes.com. Retrieved 29 April 2022.
  8. ^ "Animesh Sharma - Wikidata entry". Wikidata. Retrieved 25 October 2025.
  9. ^ ORCID. "Animesh Kumar Sharma (0000-0002-6673-319X)". ORCID. Retrieved 15 October 2025.
  10. ^ "About Animesh Sharma". animeshsharma.com. Retrieved 19 October 2025.
  11. ^ "Becoming The Transformational Catalyst In The Ever Evolving Digital Media Sector". APN News. Retrieved 25 October 2025.
  12. ^ "Career Opportunities in Digital Marketing in India". Dainik Jagran. Retrieved 24 January 2024.
  13. ^ "Find the best digital marketing agency for your business". navbharattimes.indiatimes.com (in Hindi). Retrieved 5 May 2024.
  14. ^ Sharma, Animesh. "Dr. Animesh Sharma - Profile". Prabhasakshi (in Hindi). Retrieved 31 October 2025.
  15. ^ Pandey, Kamlesh (1 March 2023). "Develops a deep understanding of digital marketing 'Foundations of Digital Marketing' - A Book Review". Prabhasakshi (in Hindi). Retrieved 30 September 2025.
  16. ^ "Animesh Sharma". Research Gate. Retrieved 5 October 2025.
  17. ^ "Scopus Author ID: 57826610700". Scopus. Retrieved 26 October 2025.


Category:1982 births Category:Living people Category:Indian writers Category:Indian male writers Category:Indian technology writers Category:Indian bloggers Category:Writers from Uttar Pradesh Category:University of Lucknow alumni Category:People from Amethi Category:People from Uttar Pradesh