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Draft:PetPace

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  • Comment: To the reviewer: Following the reviewer's comments, I removed marketing wording and now the entry maintains a general perspective of neutral point of view.
    Thenks - Ovedc (talk) 10:56, 27 November 2025 (UTC)
  • Comment: To the reviewer: This article comply with the specific notability guideline for organizations and companies (WP:COMPANY):
    1) WP:ORGIN: This company has attracted the notice of reliable sources unrelated to the organization or product
    2) WP:ORGCRIT This company is notable because it has been the subject of significant (WP:ORGDEPTH) coverage in multiple reliable secondary sources that are independent of the subject (WP:ORGIND).
    3) There is no PROMOTION in this article.
    Thenks - Ovedc (talk) 10:16, 20 November 2025 (UTC)
PetPace
Company typeprivate company
Industryveterinary technology
Founded2012; 13 years ago (2012)
FoundersAvner Schneur, Dr. Asaf Dagan, and Avi Menkes
Headquarters
Burlington, Massachusetts
,
United States
Key people
  • Lior Abraham (President and General Manager)
  • Dikla Battat (CFO)
Products
List
Websitepetpace.com

PetPace is a veterinary technology company that develops wearable health-monitoring collars for dogs and cats. The PetPace smart collar tracks a range of physiological and behavioral metrics, and designed to support early detection of health issues, chronic disease management, remote veterinary monitoring, and telehealth and telemedicine services.

History

[edit]

PetPace was founded in 2012 by Avner Schneur, Dr. Asaf Dagan, and Avi Menkes.[1]

It is headquartered in Burlington, Massachusetts, with a research and development center in Shefayim, Israel.[2]

Product

[edit]

The PetPace smart collar uses embedded sensors to collect vital signs, behavioral indicators, and location data. This data is processed using proprietary algorithms and artificial intelligence to generate health predictions and alerts, trend analysis, and condition-specific monitoring.[3] Information is accessible through a mobile app[4] and a web-based dashboard, offering near real-time insights.[5]

The collar is suitable for both healthy dogs and cats, as well as those managing chronic conditions.[6] AI models are used to analyze the data and compare it to the pet's own historical self or to other pets,[7] in order to assess overall wellness, pain level, and deviations from the pet’s unique biometric profile. [8] .[9]

Research

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PetPace has been cited in multiple peer-reviewed scientific studies and veterinary publications.[10] A 2018 study in The Veterinary Journal conducted at North Carolina State University compared the PetPace activity output with two validated monitors (ActiGraph and Actical) and reported moderate-to-high correlations, supporting the use of the collar for activity monitoring in dogs. [11] A 2022 study in Frontiers in Pain Research further distinguished between healthy dogs and those with osteoarthritis pain, finding moderate correlation with Actical and significant differences in activity, posture, and heart‑rate variability metrics.[12]

Additional validation extends across contexts and species. A 2023 study in Animals tested the accuracy of PetPace for assessing sleep behaviour in kenneled dogs, comparing collar data with continuous video-based behavioural observations and reporting reliable detection of sleep and activity patterns.[13]

University-led research includes work by North Carolina State University (2018; 2022) and collaborations involving the University of Salford (UK)[14] and the Federal University of Ouro Preto (Brazil) (2023), using PetPace data to investigate activity, sleep, posture, and heart‑rate variability in companion animals.[11][12][13]

PetPace technology has been repeatedly validated and utilized by numerous universities, research institutions, and law enforcement agencies worldwide for clinical and academic studies in various settings and fields of interest, including orthopedics,[15] neurology,[16] cardiology,[17] pain,[18][19] anxiety/behavior,[20][21][22][23][24] human-animal bond,[25][26][27] animal welfare,[28][14][29] physiology,[30][31][32][15][33] and more.

Media coverage

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PetPace has received media attention from both mainstream and pet-specific outlets.[34][35][36] A 2025 article in PCMag featured the collar’s sensor technology and differentiated it from fitness-focused pet trackers.[37]

Dogster[38] and Hepper[39] have reviewed the product, highlighting its usefulness for dogs with medical conditions and the peace of mind it offers to pet owners.[40][41]

Recognition

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PetPace earned the PCMag Excellence Award for its AI-powered pet health monitoring solution. The award recognizes the company's innovation in leveraging AI and machine learning for proactive and continuous pet health monitoring.[42]

In 2015, PetPace was named “Israel’s Most Promising Startup” by the Israeli financial daily Calcalist.[43][44]

In 2025, PetPace received the IoT Breakthrough Award for "Wearable Device Innovation of the Year", highlighting its role in advancing smart health technology for animals.[45] It was the winner of the 8th Annual Corporate Excellence Award for Best AI Based Pet Health Monitoring Solution and also received the 2025 Pinnacle Awards in the technology category.[46] As well, was the finalist for the Pet Tech Award by the Pet Industry Federation in the UK.[47]

References

[edit]
  1. ^ "פאטפייס בע"מ". GuideStar. Ministry of Justice (Israel). Retrieved 13 November 2025.
  2. ^ Gonzales Obando, Diana (28 June 2024). "Code Woof Woof: How the first earthquake alarm system with volunteer dogs works". El Comercio (in Spanish). Retrieved 20 November 2025.
  3. ^ "Wearable device could aid dogs in helping to predict earthquakes, but more research needed, critics say". ABC News. 2 May 2024. Retrieved 20 November 2025.
  4. ^ "PetPace Health". Google Play. Retrieved 5 November 2025.
  5. ^ "PetPace Collar Review". PCMAG. 13 January 2016. Retrieved 5 November 2025.
  6. ^ Bautista-Alejandre, Abi (29 September 2025). "AI-powered pet collar allows data sharing with veterinarians". www.dvm360.com. Retrieved 17 November 2025.
  7. ^ Page, Sydney (7 June 2024). "How AI is helping (and possibly harming) our pets". Washington Post. Retrieved 20 November 2025.
  8. ^ "PetPace Health App". App Store. 9 October 2025. Retrieved 5 November 2025.
  9. ^ "Crucial Data Solutions and PetPace Form Strategic Alliance to Bring Real-Time, At-Home Animal Health Monitoring to Clinical Research". Yahoo. 28 October 2025. Retrieved 17 November 2025.
  10. ^ Etolen, Nicole (22 May 2025). "Why I'm Obsessed With the PetPace Smart Collar (And You Might Be Too)". Retrieved 20 November 2025.
  11. ^ a b Belda, B.; Enomoto, M.; Case, B. C.; Lascelles, B. D. X. (July 2018). "Initial evaluation of PetPace activity monitor". Veterinary Journal (London, England: 1997). 237: 63–68. doi:10.1016/j.tvjl.2018.05.011. ISSN 1532-2971. PMID 30089547.
  12. ^ a b Rowlison de Ortiz, Avery; Belda, Beatriz; Hash, Jon; Enomoto, Masataka; Robertson, James; Lascelles, B. Duncan X. (6 September 2022). "Initial exploration of the discriminatory ability of the PetPace collar to detect differences in activity and physiological variables between healthy and osteoarthritic dogs". Frontiers in Pain Research. 3 949877. doi:10.3389/fpain.2022.949877. ISSN 2673-561X. PMC 9485802. PMID 36147035.
  13. ^ a b Schork, Ivana Gabriela; Manzo, Isabele Aparecida; Oliveira, Marcos Roberto Beiral de; Costa, Fernanda Vieira; Young, Robert John; De Azevedo, Cristiano Schetini (26 April 2023). "Testing the Accuracy of Wearable Technology to Assess Sleep Behaviour in Domestic Dogs: A Prospective Tool for Animal Welfare Assessment in Kennels". Animals: An Open Access Journal from MDPI. 13 (9): 1467. doi:10.3390/ani13091467. ISSN 2076-2615. PMC 10177158. PMID 37174504.
  14. ^ a b I. Schork. Into the Night: Evaluating Sleep as a Measure of Animal Welfare, Thesis Work, University of Salford Manchester, UK, 2019
  15. ^ a b Scheinowitz M, Zolkov I, Dagan A, Calculation of a Physical Activity Index for Dogs Using Smart Collars, International Animal Health Journal, 2021, Vol. 8 (3), pp. 12-15
  16. ^ Hunter, Robert P.; Ehrenzweig, Joel; Hainsworth, Atticus; Crawford, Abbe; Dagan, Asaf; Sage, Jaime; Araujo, Joseph (26 September 2023). "One-health approach to canine cognitive decline: Dogs Overcoming Geriatric Memory and Aging Initiative for early detection of cognitive decline". American Journal of Veterinary Research. 84 (11): 1–5. doi:10.2460/ajvr.23.02.0032. PMID 37739391.
  17. ^ Görisch E. Comparison of the ‘PetPace’ smart health-monitoring collar to a Holter-ECG in terms of accuracy of heart rate and heart rate variability measurement, Thesis Work, University of Veterinary Medicine Vienna, Austria, 2020
  18. ^ Shilo-Benjamini, Yael; Cern, Ahuva; Zilbersheid, Daniel; Hod, Atara; Lavy, Eran; Barasch, Dinorah; Barenholz, Yechezkel (28 April 2022). "A Case Report of Subcutaneously Injected Liposomal Cannabidiol Formulation Used as a Compassion Therapy for Pain Management in a Dog". Frontiers in Veterinary Science. 9 892306. doi:10.3389/fvets.2022.892306. PMC 9097221. PMID 35573415.
  19. ^ Shilo-Benjamini, Yael; Lavy, Eran; Yair, Nadav; Milgram, Joshua; Zilbersheid, Daniel; Hod, Atara; Barasch, Dinorah; Abu Ahmad, Wiessam; Cern, Ahuva; Barenholz, Yechezkel (23 August 2023). "Therapeutic efficacy and pharmacokinetics of liposomal-cannabidiol injection: a pilot clinical study in dogs with naturally-occurring osteoarthritis". Frontiers in Veterinary Science. 10 1224452. doi:10.3389/fvets.2023.1224452. PMC 10481162. PMID 37680386.
  20. ^ Marlow J, Dagan A. A Clinical Study Proving The Benefits of Feline-Specific Music Through Biometric Data. International Animal Health Journal, 2021, Vol. 8 (2), pp. 20-23.
  21. ^ Marlow J, Pia R, Dagan A, Biometric Study Proves Pet Acoustics Canine-Specific Music Mitigates Stress Levels in Dogs, International Animal Health Journal, 2022, Vol. 9 (2), pp. 36-41.
  22. ^ Ortmeyer, Heidi K.; Robey, Lynda; McDonald, Tara (4 December 2018). "Combining Actigraph Link and PetPace Collar Data to Measure Activity, Proximity, and Physiological Responses in Freely Moving Dogs in a Natural Environment". Animals. 8 (12): 230. doi:10.3390/ani8120230. PMC 6316215. PMID 30518086.
  23. ^ Hunt, Alysia B. G.; Flint, Hannah E.; Logan, Darren W.; King, Tammie (22 February 2023). "A single dose of cannabidiol (CBD) positively influences measures of stress in dogs during separation and car travel". Frontiers in Veterinary Science. 10 1112604. doi:10.3389/fvets.2023.1112604. PMC 9992179. PMID 36908527.
  24. ^ Archer, Courtney; McGlone, John (22 January 2024). "Semiochemical 2-Methyl-2-butenal Reduced Signs of Stress in Cats during Transport". Animals. 14 (2): 341. doi:10.3390/ani14020341. PMC 10812570. PMID 38275804.
  25. ^ Glanville C, Ortmeyer H, Hemsworth P, Hemsworth L, Coleman G, Can owners recognize their dog’s welfare state? Novel insights from a “Smart Collar”, Proceedings of the 55th Congress of the ISAE 2022, p. 14.
  26. ^ Sundman, Ann-Sofie; Van Poucke, Enya; Svensson Holm, Ann-Charlotte; Faresjö, Åshild; Theodorsson, Elvar; Jensen, Per; Roth, Lina S. V. (6 June 2019). "Long-term stress levels are synchronized in dogs and their owners". Scientific Reports. 9 (1): 7391. Bibcode:2019NatSR...9.7391S. doi:10.1038/s41598-019-43851-x. ISSN 2045-2322. PMC 6554395. PMID 31171798.
  27. ^ Ortmeyer, Heidi K.; Katzel, Leslie I. (13 April 2020). "Effects of Proximity between Companion Dogs and Their Caregivers on Heart Rate Variability Measures in Older Adults: A Pilot Study". International Journal of Environmental Research and Public Health. 17 (8): 2674. doi:10.3390/ijerph17082674. PMC 7215279. PMID 32295094.
  28. ^ Layton, Rachel; Beggs, David; Mansell, Peter; Fisher, Andrew; Layton, Daniel; Boyd, Matthew; Allen, Teegan; Soldani, Elisha; Riddell, Sarah; Taylor, Grace; Williams, David T.; Stanger, Kelly J. (22 May 2025). "Jugular vein vascular access ports for serial pig blood sampling in high biocontainment infectious disease studies". Frontiers in Animal Science. 6 1573822. doi:10.3389/fanim.2025.1573822.
  29. ^ Besegher Audrey, Jean-Joseph Hillary, Casimir Louison, Deneuville Chloé, Lefort Inès, Bedossa Thierry, Hoummady Sara, Bovet Dalila, Jeannin Sarah, Wakshlag Joseph. CBD/CBDA* rich hemp extract and Shelter Dogs: A New Look at Canine Activity and Welfare. Poster presentation, SFECA 2025.
  30. ^ 17. Cartagena A, Moise A, Moya S, Montoya A, Use Of An Accelerometer In The Monitoring Of Oncological Patients, Proceedings SEVC 2019.
  31. ^ A. Dagan, N. Shaw, T. Lightfoot, M. Zacharov, M. Buckchin, Continuous, Noninvasive, Wireless, Remote Monitoring of Skin Temperature in Dogs for Early Detection of Fever, World Small Animal Veterinary Association World Congress Proceedings, 2014, p. 866.
  32. ^ Belda, B.; Enomoto, M.; Case, B.C.; Lascelles, B.D.X. (July 2018). "Initial evaluation of PetPace activity monitor". The Veterinary Journal. 237: 63–68. doi:10.1016/j.tvjl.2018.05.011. PMID 30089547.
  33. ^ Layton, Rachel; Beggs, David; Mansell, Peter; Fisher, Andrew; Layton, Daniel; Williams, David T.; Stanger, Kelly J. (8 June 2025). "Application of Minimally Invasive Physiological Monitoring Techniques in Pigs for Scientific Purposes". Journal of Applied Animal Welfare Science: 1–10. doi:10.1080/10888705.2025.2516786. PMID 40485209.
  34. ^ "Israeli tech company uses smart collars to track pets' health". i24NEWS English. 11 November 2025. Retrieved 17 November 2025.
  35. ^ "PetPace Launches World's First AI Smart Collar that Includes 24/7 Global Telehealth and Telemedicine—Revolutionizing Real-Time Health Monitoring for Dogs and Cats". www.veterinary33.com. Veterinary 33. Retrieved 17 November 2025.
  36. ^ "Petpace's Smart Collar for Pets". Fox10tv. 16 September 2025. Retrieved 17 November 2025.
  37. ^ "PetPace 2.0 Review". PCMAG. 18 February 2025. Retrieved 5 November 2025.
  38. ^ Kim, Jessica (23 January 2025). "PetPace 2.0 Smart Collar Review 2025: An Expert's Breakdown". Dogster. Retrieved 5 November 2025.
  39. ^ Muller, Emily (8 January 2025). "PetPace Smart Collar Review 2025: Our Expert's Opinion". Hepper Pet Resources. Retrieved 5 November 2025.
  40. ^ "The Global Tech Awards: Celebrating Excellence in Innovation". www.globaltechaward.com. Retrieved 17 November 2025.
  41. ^ "ST and CBP to Test New K9 Tech | Homeland Security". U.S. Department of Homeland Security. Retrieved 5 November 2025.
  42. ^ "PetPace wins award from PCMag Review". Homenewshere.com. 11 April 2025. Retrieved 17 November 2025.
  43. ^ "PetPace היא הזוכה בתחרות הסטארט-אפ המבטיח לשנת 2015". Calcalist. 12 October 2015. Retrieved 5 November 2025.
  44. ^ "Petpace Named "Israel's Most Promising Startup"". www.prweb.com. Retrieved 5 November 2025.
  45. ^ "2025 winners". IoT Breakthrough Awards. Retrieved 5 November 2025.
  46. ^ "Winners - Technology 2025". PINNACLE AWARDS. Retrieved 17 November 2025.
  47. ^ "Finalists – Pet Industry Federation Awards 2025". Archived from the original on 12 October 2025. Retrieved 17 November 2025.
[edit]


Category:Israeli brands Category:Companies based in Tel Aviv

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